2006年11月15日水曜日

Lycos Debuts Video 'Screening Room'

Lycos Debuts Video 'Screening Room'

映画見ながらチャットできる機能のリリース

ENTERTAINMENT PORTAL LYCOS TODAY UNVEILED a new service that enables users to chat and interact while watching films in a virtual screening room.


Offering mainly B-movies, with titles such as "Behind the Nine," "Born
2B Gangsta" and "Breakfast of Aliens," Lycos Cinema allows members to
host screenings at scheduled times for up to 10 other people. Viewers
can chat online during the movie, with their exchanges appearing in a
box below the media player. As with other social networking sites,
users who sign up for Lycos Cinema can create profiles with information
about themselves, and create buddy lists.


B級映画を中心に。。。だが映画見ながらチャットができて、プロフィール登録したりできる。



Other social features allow users to view profiles of fellow audience
members and gather in virtual lobbies to browse lists of available
screenings and chat. The screening host operates a virtual remote
control, with the ability to stop, pause, fast-forward or rewind a
movie via the media player. For private screenings, hosts can also set
up password-protected entry, allowing only invited guests to attend.

一緒に見ている人がどんな人なのか見れるようになっている。(そして当然きっとどんな映画が好きなのか履歴とかも見れるのではないかと想像しますが。。。)


Lycos Cinema is starting with about 500 mostly low-budget, independent
films--spanning genres including horror, action/adventure, comedy and
sci-fi
. The initial batch of movies is aimed at the youthful
demographic of community sites in the Lycos network such as
Angelfire.com and Tripod.com. Company executives say they are currently
in negotiations with major studios and content providers to expand the
catalog. Lycos Cinema films are available only for streaming and are
protected by Microsoft's Windows Media Rights Manager DRM software.


The new movie service is Lycos' latest offering in its bid to create a
Web 2.0 entertainment portal that eschews user-generated material in
favor of professional content. "It's a much more do-able and sounder
business plan than when you're trying to get marketers to advertise
against user-generated content," said Jamie Riehle, director of product
management at Lycos.


To that end, Lycos is offering pre- and post-roll ads during movies as
well as standard display ads on the Cinema site. Electronic Arts,
American Express, Pfizer and Columbia Pictures are among the
advertisers already on board.



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